It Starts With Us Advertisement
Typography, Design, Storytelling, Marketing
In this piece, the goal was to use text on an advertising piece to tell a story that was all too real at the time. This was made at a time where there was concern for public safety on the TTC. Created in Adobe Photoshop.
Breast Cancer Fruit Campaign
Typography, Design, Photography, Marketing
The following is a campaign that I shot with my dslr camera. The goal was to remind people about breast cancer and how it is not always easy to tell when something is wrong. These advertisements would be suitable for a magazine, with the target audience being women who read them often. It would also be ideal to use these pieces in social media sponsored advertisements, targeted to mainly middle aged to older women. Created with Adobe Photoshop.
Resolve Laser Clinic Ads
Typography, Design, Storytelling, Marketing
The following ads are for the Resolve tattoo parlor. According to research, former gang members who have been recently released from jail struggle to find employment because of their tattoos. Resolve wants to help them in their journey to redemption by removing gang affiliated tattoos free of charge. These pieces are ideal for out of home advertisements in order for them to be seen by as many passerby’s as possible. Created in Adobe Illustrator and Adobe Photoshop.
